Dancing for our Stars inspired by the hit TV show Dancing with the Stars and featured six Nova Scotia celebrities strutting their stuff on the dance floor, all in support of educational programs for students with disabilities at Bridgeway Academy. Proceeds will help fund student bursaries to remove financial barriers to specialized education.
We had to take this idea and deliver on the committee's goal of raising over $100,000 and be one of the most talked-about gala fundraising event of the season in Halifax. We helped to build the entire event identity and theme, by personalizing each dancer's story and journey to learn something new.
Bridgeway's previously most successful event raised approximately 70,000. Dancing For Our Stars not only raised in excess of $230,000 to help students with learning disabilities but it also established itself as the marquee event for Halifax with over 500 people in attendance.
